Oath x Samsung = A match made in mobile
From Dave Bottoms, Vice President, Product Management and John DeVine, Chief Revenue Officer
We're excited to announce that Oath now delivers content through Bixby Home1 for Samsung Galaxy customers and offers exciting new mobile ad opportunities for brands. This partnership represents Oath, Verizon, and Samsung's shared commitment to deliver an unparalleled mobile user experience by bringing together the best devices, premium content and advertising, and wireless network to consumers around the world.
Oath is owning the mobile moment with an unparalleled partnership to distribute our trusted mobile content and advertising on millions of Samsung devices across the US and select global markets. Following the launch of the Galaxy S9 and S9+, Oath becomes Samsung's premiere content partner on Bixby Home in the US, with plans to expand across global markets later this year. Oath's top mobile apps and native ads available through Yahoo Gemini will now be distributed across eligible Samsung devices with Bixby. The content and ad experience was custom designed with Samsung to create the best consumer experience that drives deeper mobile engagement. With a single swipe, Samsung customers can stay connected to the most important customized content from Oath's powerful house of brands including: Yahoo Sports, Newsroom, Yahoo Finance and Verizon's Go90.
• Comprehensive news coverage powered by Newsroom;
• Sports scores and live coverage, such as NFL and NBA games, via the top ranked Yahoo Sports app;
• Real-time stock quotes, investment analysis and trading from Yahoo Finance;
• Award-winning shows and features from Go90;
• Engaging native ads within Galaxy apps and Game Launcher experiences
Our advertiser and publisher partners will benefit from Oath's increased mobile visibility thanks to Samsung to build content partner brands around the world. With Oath's top apps on millions of Samsung devices, this will significantly expand our high-quality, mobile native ad inventory, available exclusively through Oath. Oath is committed to world-class partnerships like Samsung that transform the mobile experience. This deal demonstrates Oath's ability to transform its established house of brands to be mobile-best, backed by the power of Verizon and a partnership with the world's largest smartphone manufacturer.
 Bixby service ability may vary by country or device. Bixby Home is available on Galaxy S9, Galaxy S9+, Galaxy Note8, Galaxy S8, and Galaxy S8+.