Display remains a big revenue driver for publishers, and Oath’s solutions are designed to maximize each impression across mobile web and desktop.
Drive incremental revenue with display using our traditional waterfall or header bidding solution. Our supply-side platform is integrated with Oath’s exchange and industry-leading DSP for desktop and mobile web, setting you up to monetize effectively for maximum yield.
How Super Auction, our header bidding solution, works
Super Auction is our in-app header bidding solution that allows everyone to see your inventory and bid at the same time. With this “every look” access, buyers have a fair chance to compete for all ad opportunities.
Gain access to scaled, premium demand that’s available nowhere else, plus a dedicated team to keep it growing.
Super Auction prevents latency by letting us choose between our creative and yours through hybrid server-to-server and client-side solutions.
Brand safety controls
Meet your buyers’ campaign requirements with Oath technologies and the industry’s top third-party providers.
We’re a publisher too, so we understand your business. That’s why we build open, easy-to-use tools to manage your inventory and make money.
Display by the numbers
Potential incremental revenue lift with header bidding
increase in daily revenue for header bidding clients