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Native solutions

Oath native solutions are designed by a publisher, for publishers. Gain access to one of the largest sources of unique demand and increase your revenue across every screen.

Overview

Get the tools to build and control the size, location, look, and feel of your native ads. Our marketplace allows you to maximize your revenue globally with a mix of brand and performance ads designed to fit seamlessly into your user experience.

Native advertising growth on all devices across the world

We’re seeing exponential growth in all regions across devices, with smartphone growth that continues to outpace the desktop.

 

 
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Solution benefits

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High fill rate

Access one of the largest demand sources across our ad partner network. We match quality demand with your supply to generate more revenue.

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Competitive eCPM

Maximize revenue optimization with a mix of brand and performance ads.

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Flexibility

Control the presentation of your ads to ensure they fit seamlessly into your user experience.

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Consultative partner services

Work with a dedicated team to ensure success across product and engineering.

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Native integration

Integrate ads into your web and app properties while generating higher eCPMs and optimizing your user experience.

Native by the numbers

15.4B
Daily request volume

900
native publisher partners

Featured blog post

CASE STUDY

Case study: How textPlus improved monetization

Mobile service provider textPlus turned to Yahoo for Publishers to help them with native advertising.


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