Oath's Audience Builder Demand Side Platform (DSP) tool gives advertisers access to Oath's data sources including mobile app analytics, email, user registration, search and content consumption. With 1 billion users every month, Oath sees over 165 billion user activities each day across 2 billion devices. With our Audience Builder DSP tool and that kind of data, advertisers can leverage deep—and sometimes surprising—insights to improve targeting strategies and easily build the right audience for every marketing objective. See our short view to learn more.
Build better targeting strategies with the Oath DSP
March 1, 2018