Case study: making Australia a top travel destination

Published: January 22, 2018

Oath has enjoyed a long relationship with Tourism Australia, the government agency charged with increasing travel to Australia. Over the past couple of years, Tourism Australia has seen a record-breaking number of travelers visiting Australia from the United States. The agency's goal was to work with Oath to fuel that growth, specifically by driving leads to its website, as well as to partner sites to book travel.

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