Oath Ad Platforms, from Verizon Media, presents this fireside chat series where we learn insights from influential leaders from across the ad industry. Find out what makes them tick, what future big bets for advertising they are most excited about, and some interesting personal details about how their careers evolved.
Grant Cohen, GM of the Kochava Collective, joined Missy Schnurstein, our Head of Product Marketing & Demand Strategy, for an interesting chat that covered everything from the accelerating evolution of screens, how branded content continues to morph and create new opportunities, and how trusting the data will always drive better results.
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