Yahoo Sports launches $1M Best Bracket Millionaire contest, presented by Subway® restaurants

March 13, 2019

Yahoo Sports, the home of mobile sports and innovative fantasy experiences, is celebrating 20 years of Tourney Pick 'em and, in commemoration, is offering hoops fans a chance to win $1 million for the best bracket in its Best Bracket Millionaire Contest presented by Subway®.

With over a million ways to fill out a bracket, Yahoo Sports wants to celebrate all the amazing ways everyday people pick their teams. And, as presenting partner of the challenge, so does Subway. The worldwide leader in handcrafted meals is taking a front row seat to all the action -- even before the tournament kicks-off on March 17. Starting March 11, players can create their groups and pick their brackets from March 17-21 to take their chance at the $1 million prize. Players can make their bracket in a multitude of ways, including a unique "Subway Selects" drop-down, autofill option.

"At Subway, we know something about choices and while your bracket might bust, Subway has something for everyone. With 4.9 billion combinations, including our chef-inspired wraps, better-for-you options, and crave-worthy sandwiches, guests have a lot to choose from," says Melissa Sutton, Director of Media, Subway. "We're excited to work with Yahoo Sports to give fans the same opportunity to customize their brackets however they want, including selecting our Subway Selects autofill."

The contest's $1 million best bracket prizing is a win for any basketball fan- with no entry fees, the player who has accumulated the most points during the contest wins. This fan-first approach to the tournament game continues Yahoo Sports' track record for serving up innovative, award-winning fantasy experiences and products to fans.

Players can create their brackets now and register for the contest beginning March 11. Brackets will then open up for selection from March 17 - 21.

With 30 distinct brands, including Yahoo News, Yahoo Sports and TechCrunch, and across verticals from Finance to Sports to Entertainment, Verizon Media offers advertisers unique opportunities to integrate their stories with premium content, video, and live experiences with engaged audiences.

No purchase necessary. Open to U.S. residents, 18+. Entry deadline 3/21/19. Official Rules here. Void where prohibited.

More about Subway:
Subway offers a fresh alternative to traditional fast food, serving nearly 7 million made-to-order sandwiches a day. Guests choose from over 4.9 billion combinations of quality proteins, fresh vegetables, and bread baked daily in the U.S. The world's largest restaurant chain serves nutritious options and delicious subs, soups, and salads at about 44,000 restaurants in more than 100 countries. The Subway experience is also delivered online at, through, and the Subway® App, available at the Apple App Store and Google Play. Founded by Fred DeLuca and family friend Dr. Peter Buck more than 52 years ago, Subway is still a family-owned business, working with more than 21,000 dedicated franchisees in communities around the world.